TUDUM
Netflix Fetsival
︎2021
︎Identity, Graphic Design, Animation
TUDUM is an online Netflix festival that brings together fans from around the world. This day-long event offers people across different countries the chance to engage with their favorite shows and film characters through interviews, discussions, and more. Spanning a dynamic three-hour duration, the festival presents a lineup of over 70 series and movies, including anticipated new seasons of beloved fan-favorite series.
Collaborating closely with Studio Yukiko on this project, I had the chance of proposing a fresh logo concept and its corresponding animation. The term "TUDUM" is a nod to the familiar sound that accompanies the opening of the Netflix app. We fused the visual rhythm of this iconic sound with a touch of Comicon-vibes.
Our creative process involved crafting a range of options, spanning from initial sketches to fully realized animations. This enabled the festival organizers to select the design that resonated best.
Collaborating closely with Studio Yukiko on this project, I had the chance of proposing a fresh logo concept and its corresponding animation. The term "TUDUM" is a nod to the familiar sound that accompanies the opening of the Netflix app. We fused the visual rhythm of this iconic sound with a touch of Comicon-vibes.
Our creative process involved crafting a range of options, spanning from initial sketches to fully realized animations. This enabled the festival organizers to select the design that resonated best.
